Branding Strategy
Brand Narrative
Identity
Jardim dos Moinhos is an innovative real estate project located in Vila Nova de Gaia, distinguished by the way it integrates nature, architecture and well-being into a concept of sustainable and harmonious living.
Alfred was responsible for designing the entire branding, design and communication strategy, translating the project’s vision into a graphic universe that reflects the serenity, balance and the exclusivity it offers.
We drew inspiration from the territory itself, its proximity to the sea, the river and nature, to create a brand that values a sense of belonging and the natural rhythm of life. The result is a visual identity that dialogues with the space, the landscape and emotions, reinforcing Jardim dos Moinhos’ positioning as a symbol of quality and well-being in Greater Porto.