Red Herrings

Branding Strategy
Brand Narrative
Identity

Inspired by Nazaré

Red Herrings was born and raised in Nazaré, the epicentre of the world’s biggest waves, as a close-knit team of surfers who face its relentless waters season after season, always drawing on their courage and collective spirit. More than just challenging giant waves, Red Herrings has always defined itself by embracing risk as an opportunity for team excellence and overcoming adversity. Today, more than just a surfing team, Red Herrings is a brand and a unique events company, organising activities that combine adrenaline, local culture and team spirit, offering exclusive experiences to third parties, always with attention to the authenticity of the place and the connection with the people of Nazaré. But Red Herrings is not limited to sport or adventure: it is also a force for social and environmental impact.

Red Herrings
Red Herrings
Red Herrings
Red Herrings
Red Herrings
Red Herrings