SRS Legal
Rebranding
Brand Narrative
Brand Content
Brand Activation
About Law, Around People is the new positioning that we designed together with SRS, one of the leading national law firms, and which inspired a whole new identity.
About Law, Around People.
The need for evolution in the positioning of this leader in the legal sector gave rise to a project that strategically reflects the union between experience and people, between the objective and the purpose.
In an area where conservatism reigns, evolution, modernity and new technologies can be used to make a difference and show openness to innovation, both inwards and outwards.
From the graphic identity to the brand content, everything was designed to ensure that SRS solidified its position as one of the leading Portuguese law firms with an international presence, making it a benchmark.
